For all its hype, the Metaverse has yet to live up to its potential. Even though it’s still evolving, businesses are seeking to understand the opportunities in this digital future.
A new report by Statista reveals what growth in the Metaverse could look like over the next decade. According to the analysis in its Advertising & Media Markets Insights, a conservative scenario forecasts 15% of the digital economy shifting to the Metaverse, while a more optimistic view has it around 35%.
Also in the report: the largest segments in terms of revenue in 2030 will be gaming ($163 billion) and e-commerce ($201 billion). By then, the metaverse’s reach is projected to be 700 million people, worldwide.