Yesterday, world leaders convened in New York for the 2019 UN Climate Action Summit to present plans for how their countries could achieve net zero emissions by 2050. Earlier this year, BRINK’s executive editor, Tom Carver, spoke to professor Mike Berners-Lee about how companies can play a role as well.
“Humans are capable, individually and collectively, of changing the values that they operate from and the values that are culturally normal. One example would be that, over the last few decades, there’s been a rise of neoliberalism and free market values. One of the things they’ve done is increase the focus on individualism and the pursuit of extrinsic rewards. So if that’s possible, then the reverse of that is possible, and a greater focus on intrinsic rewards, and less materialistic rewards, and a greater focus on cooperation and empathy with, and respect for, people all over the world. … The challenge for a business, if it wants to have corporate responsibility in this new context, is to be asking, ‘What are we doing to help create the conditions under which the world can deal with the big, systemic challenges that we face?’”
Revisit that interview here: Why Values Matter in Combating Climate Change