More than half — 50.7% — of the United States’s total population is now made up of the millennial and younger generations.
Census data also shows that this age group is America’s most racially diverse generation in history — an estimated four of 10 Americans identify with a race or ethnic group other than white. As these generations continue to move into leadership roles in society, they have a growing impact on organizational and corporate culture, along with U.S. politics as voters and policymakers.
These generations have been particularly vocal about environmentalism and social justice issues, especially the Black Lives Matter movement, and the topics are already factoring strongly into new corporate and political initiatives. A testament of the impact of these generations and their values will be seen in the extent to which climate and racial justice issues are likely to shape this year’s U.S. election conversation.